Season 5, Episode 15. Worth Fighting For: IP, Lawsuits, and the Art of Valuation

What’s your intellectual property truly worth when it’s on the line? Not what you hope or what you feel, but what courts, investors, and negotiators will actually pay. This episode of Intangiblia dives deep into the high-stakes world of IP valuation, where patents, trademarks, and copyrights transform from abstract legal protections into concrete dollar amounts.

We journey through landmark global IP disputes that have defined how creative assets are valued in courtrooms from California to Colombia. The Samsung v. Apple design patent battle set precedent for how much of a product’s profit can be attributed to its appearance. Epic Systems v. Tata Consultancy Services revealed the billion-dollar worth of trade secrets when they cross into competitors’ hands. Meanwhile, cases like Liffers in Spain demonstrate that even moral rights, the right to be credited for your work, carry financial value that courts will recognize and enforce.

The podcast unpacks three essential valuation methodologies that every creator should understand: cost-based (what it took to create), market-based (what others pay for similar assets), and income-based (what future earnings it will generate). Through fascinating case studies across industries, from pharmaceuticals to streaming services, sneakers to smartphones, we see how these approaches play out in real disputes with massive financial implications.

Beyond methodology, we explore how valuation strategies differ across borders, with emerging economies like India pushing back against one-size-fits-all licensing rates, and Mexico’s courts mandating that IP damages reflect genuine commercial impact. The digital transformation adds another layer of complexity, as shown in Disney v. Redbox, where even access codes carried enforceable intellectual property value.

Whether you’re protecting your creative work, licensing your technology, or facing infringement, this episode delivers a crucial message: in intellectual property, real power lies not just in registration but in pricing. Because in the world of IP, value isn’t what you feel, it’s what you can prove.

From Spark to Impact, the Conscious Path of an Idea Intangiblia™

In this special episode, Leticia Caminero steps into the guest’s seat to explore the ideas behind her book Protection for the Inventive Mind. Through an honest and reflective conversation, she shares how creativity, human-centered design, and intellectual property come together to turn fragile ideas into real, sustainable value. This episode is an invitation to think differently about innovation, protection, and the courage to build with intention.Ever had an idea feel bright in the shower and dim by lunchtime? We open the door to a different path: a living, pencil-in-hand guide for taking an idea from spark to market with intellectual property as structure, not handcuffs. Leticia moves from host to guest to share why she wrote Protection for the Inventive Mind and how it helps creators make small daily moves that reduce anxiety, protect originality, and build sustainable income.We walk through the mindset shift that turns books into workspaces and readers into builders. Instead of chasing a finish line like “file the patent,” we reframe protection as a bridge to value—licensing, partnerships, investment, and fair deals. You will hear how to sequence complexity, choose what to cut without losing the soul of the idea, and align patents, utility models, or industrial designs with a clear strategy. The String of Thought method takes center stage: an honest chain that captures fear, sparks, contradictions, and breakthroughs without polishing too soon. That chain becomes both creative x-ray and strategic map, revealing what deserves protection and where the market fit can take root.From user-first thinking to documentation practices that stand up in conflict, we stitch together design thinking, practical IP, and monetization in a humane way. This is about creative justice: giving your idea the structure it needs to breathe, be recognized, and be paid. If you are tired of vague advice and hungry for a process that respects both magic and rigor, this conversation will meet you where you are and move you one concrete step forward today.If this episode helps you see your idea more clearly, share it with a friend who needs a nudge. Subscribe, leave a review, and tell us the next small step you will take.Send us a textCheck out "Protection for the Inventive Mind" – available now on Amazon in print and Kindle formats. The views and opinions expressed (by the host and guest(s)) in this podcast are strictly their own and do not necessarily reflect the official policy or position of the entities with which they may be affiliated. This podcast should in no way be construed as promoting or criticizing any particular government policy, institutional position, private interest or commercial entity. Any content provided is for informational and educational purposes only.
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