We talk about trademark with the internationally renowned designer and director Zoa Martinez. She is the recipient of over 150 international design and marketing awards, including Emmys, Promax/BDA, Tellys, Clio, Graphic Design USA, and the New York Film Festival, and more.
The Afterlife of Innovation: Can IP Outlive the Business That Created It? – Intangiblia™
A company can vanish from your pocket and still show up in court and that is not a metaphor. We take a hard look at the afterlife of innovation and the real business question behind it: can intellectual property outlive the company that created it, and if so, what legal structures make that possible?We trace six vivid case studies that turn “failed products” into ongoing value. BlackBerry shows how patent monetization and portfolio restructuring can create immediate liquidity while keeping a long royalty tail and upside participation. Nokia shows what happens when IP moves from consumer devices into network infrastructure, where standards essential patents and FRAND commitments can produce durable, recurring IP licensing revenue. Ericsson takes the same idea and makes it operational, using deals that shift ownership to specialist entities while retaining tiered revenue shares, aligning incentives and keeping the program disciplined.Then the tone gets sharper: Nortel reveals how bankruptcy restructuring can turn patents into the centerpiece of an estate, driving auctions and creditor recovery. Kodak demonstrates how timing, litigation risk, title clarity, and negotiation pressure can reshape patent portfolio valuation, even when the underlying innovation is strong. Technicolor closes the loop with a deal engineered like a financial instrument: cash up front, future revenue participation, and a license back to keep operating.If your business changed tomorrow, would your intellectual property still be creating value? Subscribe, share this with your team, and leave a review with the one IP strategy you want us to unpack next.Send us Fan MailCheck out "Protection for the Inventive Mind" – available now on Amazon in print and Kindle formats.The views and opinions expressed (by the host and guest(s)) in this podcast are strictly their own and do not necessarily reflect the official policy or position of the entities with which they may be affiliated. This podcast should in no way be construed as promoting or criticizing any particular government policy, institutional position, private interest or commercial entity. Any content provided is for informational and educational purposes only.
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Es bueno escuchar las entrevista que realiza la abogada Caminero, pues se aprende sobre los derechos de los autores de una manera clara y precisa como ella lo explica, continué así pues nos ayuda a conocer nuestros derechos, éxitos en su carrera.
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