Join Leticia Caminero and IP expert Shalini Sitamaran in this thrilling episode of Intangiblia as they unveil transformative strategies for monetizing trademarks. Discover innovative approaches like licensing and collaborations while navigating the dynamic landscape of influencer marketing. Equip yourself with insights to revolutionize your brand in today’s digital realm! Continue reading Season 4, Episode 2. Shalini Sitamaran – Turning Brand Identity into Profit

Intellectual Property in social media

August 1, 2020August 5, 2020 leticiacaminero

Social media, as a great content dissemination platform, can be friends or foes of your Intellectual Property. Of course, it all depends on how you handle them. Each social media has its own procedure, here are a few of them: … Continue reading Intellectual Property in social media